
EI SKIN
CONTENT CREATION
EI SKIN is a vegan skincare company offering natural, sensory products while advocating for self-care and sustainability.
INSTAGRAM FEED
before

after

photography + UGC
CASE STUDY
challenge
This Client was struggling to keep up with content creation as she was too busy running her business. She wasn't sure what to post and she simply didn't have extra time to devote to her Instagram. She needed a refresh and gave us creative control.
solution
Based on the Client's needs, branding and personality, we curated 12 posts that accurately represent the brand's values. We incorporated a healthy mix of graphic posts, professional photography (taken by us), UGC style content and reels to showcase their products in different forms that could reach a broader audience.
It's important to include a specific mood and branding when curating a feed, so we decided on a clean, fresh, inviting vibe as we felt that reflected EI's personality.